Brand strategist
Creative director

Based in
Connecticut

2026©

Chawi Jewelers Brand Design

Fine jewelry, watches, and custom work — a brand rebuild across identity and film.

Casestudy ↗

Chawi Jewelers

Client

2024

Year

Bold13

Agency

Branding · Video · Custom Jewelry

Discipline

Overview — Brief

01

↘ The Work

Chawi Jewelers is a family-run jeweler specializing in fine jewelry, watches, and custom pieces made in-house by Jay Chawi.

The rebrand carried the identity from logo through packaging, print, and film — with two brand videos designed to give the store a presence online as strong as its craftsmanship in person.

↘ My Role

Creative direction, brand identity, art direction, video direction and production, editing, and animation.

Selected — Frames

03

Film — On Screen

02

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